Plan Your Christmas Sampling Campaigns Early for Maximum Impact

Holiday Sampling Campaigns The Christmas season is the biggest opportunity of the year for brands to reach new customers. Shoppers are actively seeking festive treats, beauty products, and gifts, making it the ideal time to run Christmas sampling campaigns. But with competition high, success depends on one thing: planning early. At Gems Sampling, we specialise […]

🔥The 5 Hottest Summer Sampling Trends in 2025 (and How Brands Can Tap In)

Hottest Summer Sampling Trends in 2025

Summer Sampling Trends As temperatures rise, so does consumer interest in discovering products that complement their summer routines – think hydration, skincare, sun protection, and feel-good treats. But standing out in a crowded market takes more than just a flashy seasonal label. Smart brands are turning to targeted, insight-driven sampling and on-the-ground brand experiences to […]

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